Caitlin Clark Nike logo: Apparel company reveals first look at Fever star's signature design

Daniel Mader

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Caitlin Clark Nike logo: Apparel company reveals first look at Fever star's signature design image

Caitlin Clark's sophomore season in the NBA has been defined by injuries, but on Monday, there was some positive news surrounding the star guard.

Nike revealed the first look at Clark's new signature logo for the brand, a distinction that plenty of star athletes have earned to display on their own apparel and shoe lines. 

The Fever star herself posted a preview of the logo on social media, also offering a timeline on when fans will be able to buy her signature Nike products.

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Here's a look at Clark's new Nike logo and everything else to know about her design.

MORE: The latest injury news on Caitlin Clark

Caitlin Clark Nike logo

Clark posted a video to X on Monday, which was captioned "tune in" and told fans that a "logo collection" is coming soon.

The teaser video from Nike features a truck driving on a highway, carrying signs with Clark's new logo on the back while a radio host says they're "talking about Caitlin Clark."

The logo features a play on Clark's "CC" initials, with two Cs intertwining. Nike then posted about the logo, as well, calling it "emblematic of her ever-expanding range on the court."

On Tuesday, Clark then arrived to Indiana's game donning her new logo.

Additionally, the Fever gave out shirts with Clark's logos to fans on Tuesday night.

When is Caitlin Clark's shoe being released?

Clark's full signature apparel collection with Nike will launch on Oct. 1. Her first signature shoe is then expected to be released sometime in 2026. Here's another look at the logo design:

In a press release, Nike announced it is "officially introducing Caitlin Clark as its newest signature athlete," meaning she will "continue to work side-by-side with experts across the brand to help shape the future of basketball: fueling hoops culture, growing the women’s game and empowering the next generation."

As part of that announcement, Nike said the logo will first be used for "a new collection of sportswear and on-court staples," including a navy and yellow Caitlin Clark logo T-shirt that will be available in North America starting Sept. 1.

“Nike’s signature roster features all-time greats, and I am incredibly proud to join some of the best athletes in the world,” Clark said in the press release. “I’m excited to share a first look at what we’ve started to create together.

“To me, this is more than just a logo, it’s a dream come true. ... People always talk about leaving your mark on the game — and this is another way I can do that.”

Caitlin Clark Nike deal

Clark signed an eight-year, $28 million endorsement deal with Nike in April 2024, which became the most lucrative endorsement deal in women's basketball history at the time. 

Per ESPN, Under Armour, Puma, and Adidas also participated in contract discussions with Clark's team at the time, with Under Armour offering $16 million over four years. Instead, Clark took her brand to Nike, where she's now had her own logo designed and is planning to release a signature shoe in 2026.

Daniel Mader

Daniel Mader is a Content Producer for The Sporting News. He joined SN in 2024 as an editorial intern following graduation from Penn State University. He has previously written for Sports Illustrated, NBC Sports, the Centre Daily Times, the Pittsburgh Post-Gazette, The Daily Collegian and LancasterOnline. Daniel grew up in Lancaster, Penn., with a love for baseball that’ll never fade, but could also talk basketball or football for days.