Rodgers Realm, the viral persona created by Jackson Bonneville, is the 2025 AllSportsPeople Content Creator of the Year.
Known to his legion of fans for his uncanny and widely successful impression of NFL star Aaron Rodgers, Bonneville's journey started from a college baseball player with a running joke among friends. Years later, the social media phenomenon has over 250,000 followers.
The award recognizes the depth and originality of his work throughout 2025, a period where his "Rodgers Realm" videos garnered millions of views across platforms. He also was able to achieve his ultimate goal of meeting the man who inspired his online alter-ego.
Rodgers Realm 🤝 @AaronRodgers12 pic.twitter.com/YcVXL4q56Q
— New York Jets (@nyjets) August 7, 2024
As Rodgers Realm continues to expand his "realm" with new projects and collaborations, his story stands as an inspiring example for aspiring creators in the digital sports world.
Next up for Rodgers Realm, and a question he gets asked a lot, is "What's next when Aaron Rodgers retires?"
The creator said that he has plenty of content ideas for the near future and beyond, starting with creating videos as Rodgers prepares for potentially his final run in the NFL playoffs.
MORE: AllSportsPeople 2024 Content Creators of the Year
Along with the variety of videos he has planned, Bonneville has signed a contract to play in the Cosmic Baseball League (CBL). Bonneville confirmed he will be playing for the Aurora Borealis Bats in the CBL's inaugural 2026 season. He said the new venture will allow him to play baseball and "embrace the grind," while also doing one of his favorite things: interacting with fans. He plans to leverage his new baseball career to offer exclusive content that merges his distinct comedic style with the reality of a budding athletic career, ensuring that even if Aaron Rodgers hangs up his cleats, the Rodgers Realm will keep fans engaged with fresh, dual-sport entertainment.
Bonneville’s achievement as the 2025 AllSportsPeople Content Creator of the Year singals a new era of sports media driven by connection, comedy, and raw fan passion. This honor positions Bonneville as one of the best creators in the modern sports media landscape, demonstrating how a singular, dedicated vision can capture a massive audience.
As the legendary quarterback prepares to take his final snap, Rodgers Realm is just stepping up to the plate.