The Buffalo Bills are chasing an elusive Super Bowl.
And along the way, they're going to break out an exciting new uniform.
The Bills unveiled their "Cold Front" uniform look on Thursday. It's a white-on-white package that seems primed to become a popular one among much of the fan base.
Buffalo will rock these unis on October 5 when they take on the New England Patriots.
I mean these are absolutely unbelievable pic.twitter.com/QoKJhGtmqq
— Max Loeb (@loebsleads) August 28, 2025
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The uniform release is part of the NFL's Rivalries series, in which a bunch of teams got to show off some new looks on Thursday.
For the Bills, it's not the only different move they'll make with uniforms this season. They've also embraced the throwback red helmet look.
Because it's Buffalo's final season in its current stadium, the Bills will break out that red helmet to celebrate, including for the season's final home game.
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The Bills will be hoping it's a good mix of old-school and new-school for the season, from a classic helmet to a trendy all-white look.
There's one way to make sure Bills Mafia doesn't mind all that much one way or the other: Win the football games.
If Buffalo is winning, the Bills will make whatever uniform they've got on look extra good.
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