Texas Tech is loud and proud in Arlington, and so is the man aiming to take over college sports. Cody Campbell is a Texas Tech alum, former NFL offensive lineman, and billionaire oil and gas executive who co-founded and serves as co-CEO of Double Eagle Energy Holdings in Fort Worth, Texas.
Cody Campbell sighting pic.twitter.com/ctZhoh8Fvf
— Pessimistic Texas Tech Fan🌵🔪 (@TTUpessimist) December 6, 2025
Campbell is a four-year letterman and all-Big 12 offensive lineman for the Red Raiders from 2001–04. He briefly spent time with the Indianapolis Colts before building one of the Permian Basin’s most active upstream energy platforms through a series of multibillion-dollar acreage deals. Campbell, a Texas Tech System regent since 2021 and board chair since 2025, has become one of the school’s most influential boosters, helping drive major athletic facility upgrades and NIL efforts such as the Matador Club.
Aside from his efforts at Texas Tech to boost recruiting, he is a leaderding one of the sport’s most aggressive NIL power brokers and is a prominent public voice calling for a complete overhaul of the current model. He calls it “saving college sports,” which has transformed him from a behind-the-scenes booster into a national face of the NIL and realignment era.