The 2025 NBA Finals tip off tonight, and ESPN dropped Lil Wayne's new single just in time for the commotion.
The track, which is entitled "The Days," is fresh off his highly anticipated upcoming album "Tha Carter VI", and will begin running across ESPN platforms, Game 1 between the Oklahoma City Thunder and Indiana Pacers. "Tha Carter VI" is set to drop on June 6, making this partnership a timely and effective one. "Basketball’s been in my blood since day one, so to team up with ESPN less than 24 hours before the drop of ‘Tha Carter VI’ for the NBA Finals is an incredible honor," the musician said via a press release on the ESPN website.
He continued: "My music and the NBA are vibin’ on the same frequency because it’s perfect timing for fans to hear ‘Tha Carter VI’ on the game’s grandest stage." The teaser clip features a montage of both the Oklahoma City Thunder and Indiana Pacers, showcasing various highlights of their respective postseason runs.
ESPN has been collaborating with Lil Wayne throughout the NBA Playoffs, using his songs "I Am Not a Human Being," "Uproar" and "Glory" remix during brand promotions.
"Lil Wayne brings the energy, edge, and emotion that define the NBA Finals," added Curtis Friends, Vice President of Sports Marketing at ESPN. "Integrating his music into our NBA Playoffs coverage has been a strategic brand flex – amplifying our storytelling and connecting with fans as we showcase today’s rising stars on the league’s biggest stage."
The finals begin Thursday, June 5, on ABC.
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