The concept of sports lifestyle continues to elevate.
The current landscape sees all types of deals and partnerships happening in the sports realm, whether it's the recently announced news of Paige Bueckers teaming up with Legos or A'ja Wilson partnering with Chase. That's where Decked Out Magazine, an all-encompassing media company founded by, well, me. Covering lifestyle, sneakers, entertainment and more, sports lifestyle is at the heart of this company, bringing the past and present together to celebrate what I call "old school journalism with a modern twist."
A company that has been in the works for more than a year, Decked Out, has already covered the Jordan Luka 5 "Venom," nailing key elements of its resale value, has given an in-depth breakdown of Nike Air Jordan 4 "Lake Show" before the heavily anticipated 2026 NBA All-Star Weekend in Los Angeles, and has even explored the partnership between Rihanna's Fenty Beauty and the New York Liberty, and how Bottega Veneta has suddenly become a luxury favorite of many NBA superstars.
MORE: 'HARD KNOCKS: IN SEASON WITH THE NFC EAST' is back for a new season

The genuine mission of Decked Out is to put an old-school twist on modern media with no rules and no obligations. In the weeks and months to come, there will be an expansion as the company continues to explore the true depths of the ever-evolving landscape of the sports world, crossing over into entertainment, travel, automotive and more.
You can continue to keep up with all things Decked Out via their official website and social media accounts.
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