Texas schools unite together to honor Central Texas flood victims

Diego Sierra

Texas schools unite together to honor Central Texas flood victims image

In Texas, college football rivalries are heated, but there comes a time when tragedies occur that are much bigger than the game of football and unite the state. On the weekend of July 4, devastating flash floods occurred that claimed the lives of 138 people in central Texas. 

Today, universities across Texas posted on social media that they will wear a Texas Strong decal on the back of their helmets to honor those whose lives were affected by the tragedy.

Texas A&M athletics released a statement regarding the decal's significance: "The decal represents the compassion, strength, and resilience of Texans who came together to offer help in the face of disaster and honor those lives cut tragically short." Over 12,300 volunteers came to Central Texas' aid to help with search efforts.

Baylor Bears head coach Dave Arenda and Texas Tech head coach Joey McGuire both gave emotional statements during Big 12 media days this past July, discussing the tragic event.

Teams will be wearing the decals all season to show their support. Since the flooding, over $60 million has been raised for relief efforts; donations primarily come from the Community Foundation of the Texas Hill Country’s Kerr County Flood Relief Fund, with additional support from local businesses, nonprofits, and donation campaigns. 

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Diego Sierra

Diego Sierra is a freelance writer with The Sporting News. He graduated from Texas Tech in 2024. Diego formerly managed social media for Barstool Texas Tech and interned for Ramar Communications.