At the start of each round in the 2025 NBA Playoffs, Thunder superstar Shai Gilgeous-Alexander debuted a new colorway of his signature sneaker, the Converse SHAI 001.
He saved the best colorway for the end of Oklahoma City's championship journey.
Moments after the buzzer rang in the Thunder's 103-91 win over the Pacers in Game 7 of the NBA Finals, Gilgeous-Alexander made his way to the stands to cherish the moment with his loved ones. As he walked back to the court, his neck was adorned with a golden colorway of the signature shoe.
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Here's everything to know about the newest colorway of Gilgeous-Alexander's sneakers.
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Shai Gilgeous-Alexander gold shoes, explained
Throughout the Thunder's championship celebration, Gilgeous-Alexander had a gold pair of the Converse SHAI 001 around his neck.
Fans got a great look at the sneakers during Gilgeous-Alexander's postgame interview with ESPN's Lisa Salters.
ONE LAST SQUAD INTERVIEW FOR 2024-25 🤝
— NBA (@NBA) June 23, 2025
THE OKC THUNDER: NBA CHAMPS pic.twitter.com/emVLDqlODE
The glimmer of the metallic gold colorway mimics that of the Larry O'Brien Trophy and the Bill Russell Finals MVP award. As Gilgeous-Alexander hoisted his hardware, the color coordination was impossible to ignore.
MVP. MVP. MVP. pic.twitter.com/sXJIaP7t3g
— OKC THUNDER (@okcthunder) June 23, 2025
This is the latest part of the SHAI 001 rollout, which included Gilgeous-Alexander sporting various colorways of the sneaker around his neck during Drake's "NOKIA" music video.
Because the video was in black and white, fans have been learning the specifics of colorways as Gilgeous-Alexander reveals them on game day.
Shai Gilgeous-Alexander appears in Drake’s new “NOKIA” music video with flavors of his signature Converse SHAI 001 👀 pic.twitter.com/t7XaYmVKkN
— Nice Kicks (@nicekicks) March 31, 2025
And as the confetti settled, Converse shared a special advertisement spot paying homage to the crowning achievement of their ambassador.
Born 2 dream. Raised a champion.
— Converse (@Converse) June 23, 2025
Congrats to @shaiglalex on winning his first NBA Championship. pic.twitter.com/87iUXT71Vv
Converse SHAI 001 release date
There is no set release date for the SHAI 001, but the "Butter" colorway is slated for a Fall 2025 release.
The SHAI 001 will retail for $130, per Converse's website.