Why Cleveland Cavaliers are wearing orange uniforms

Billy Heyen

Why Cleveland Cavaliers are wearing orange uniforms image

You won't miss the Cleveland Cavaliers when they wear these new uniforms, which they're donning for the first time on Monday night against the Milwaukee Bucks.

They're bright orange.

Some may like them. Some may not.

But it's clear that they're a statement.

MORE: Cooper Flagg joins a list with LeBron and Kobe

Why are the Cleveland Cavaliers wearing orange uniforms?

The Cavs are wearing orange uniforms as their new NBA City Edition uniform.

It's in partnership with the Cleveland Metroparks.

This is how the Cavs explained it in a release:

This year’s City Edition uniform inspires fans to reconnect with Cleveland's culture and heritage through Nike’s NBA City Edition Remix campaign, where the iconic "Land" uniform returns with a bold, reimagined look. Building on the Cavaliers' celebrated 2022-23 City Edition, which paid tribute to the Lake Erie coastline Cleveland Metroparks 25,000 acres of protected greenspace and introduced fans to "The Land" design, this year’s remix revives that story with fresh colors and details. Inspired by Cleveland Metroparks’ role as the guardian of Northeast Ohio’s natural beauty, the uniform captures the hues of Cleveland's sunsets and fall foliage.

“Cleveland has always been a city that shocks the world—whether on the court or out in nature,” said Chris Kaiser, Executive Vice President and Chief Marketing Officer of the Cleveland Cavaliers and Rock Entertainment Group.“As the longest-standing park system in Ohio, Cleveland Metroparks offers residents and visitors the very best opportunities to connect with nature from sunrise to dusk, moments that are truly unique to our region. Our shared belief and pride in being the best in the land, from the hardwood to the trail, is powerfully reflected in the design of our City Edition uniforms this season.” 

Cleveland Metroparks, established more than 100 years ago, is home to 18 reservations and over 300 miles of trails, beaches and other Northeast Ohio gems. The Park District’s mission is to “protect nature, connect communities and inspire conservation of our world.” Whether someone is looking to explore the Rocky River Reservation, paddleboard the Cuyahoga River Water Trail or experience one of Cleveland’s beautiful sunsets at Edgewater Beach, there’s a treasure for everyone to enjoy.   

This season’s City Edition uniform is inspired by the beautiful sunrises, sunsets and gorgeous fall foliage that people can experience in Cleveland Metroparks. The uniform is majority orange frost, with hints of amarillo yellow and white on the collar of the jersey and the waistband of the shorts. This is a representation of the colors that can be seen on the Cleveland skyline at dusk and dawn.  

The Cavs beloved City Edition phrase “The Land” is prominently displayed on the chest of the jersey, accented with the Cavs “C” logo. The jersey also features the Cleveland-Cliffs patch on the upper left and the Nike swoosh logo on the upper right. The player numbers draw inspiration from the 2022–23 uniforms, which themselves reimagined the Cavs 1980–83 block-style numerals, with dark russet and sunset haze inlines and block shadows for added depth and dimension. The Cavs “C” logo, outlined in orange frost, is also displayed in an amarillo sunspot circle on the right side of the uniform shorts. 

Immediately on the Peacock broadcast of the Cavs and Bucks on Monday night, analyst Austin Rivers, remarked, "I've got to get used to this orange."

The court was also a hue of orange with some gradation to it.

It's definitely a bright look.

More NBA news: 

News Correspondent