Lakers tickets vs. Jazz: How LeBron James fooled fans into overpaying for season finale

Dan Treacy

Lakers tickets vs. Jazz: How LeBron James fooled fans into overpaying for season finale image

Some NBA fans either really want to see Ace Bailey play or fell for LeBron James’ tease of a “second decision” ahead of Tuesday.

After James hinted at an announcement that had many believing retirement was near, ticket prices spiked for the Los Angeles Lakers’ regular-season finale against the Utah Jazz, with fans anticipating what could be the NBA legend’s farewell game.

Of course, anyone who bought tickets to the Lakers’ season finale could still be in luck. James has openly said he isn’t guaranteed to play beyond the 2025-26 season, even if no retirement announcement has come yet. And even if he continues his career, there’s no guarantee it would be with the Lakers — potentially making this his final regular-season game with the franchise.

Or James could sit out to rest ahead of the playoffs against a team many expect to finish near the bottom of the Western Conference. In that case, fans who spent hundreds of dollars or more to see Lakers vs. Jazz might get a healthy dose of Dalton Knecht and Bronny James instead.

Here’s a look at how Lakers vs. Jazz ticket prices were affected by James’ “second decision” teaser on Monday.

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Lakers vs. Jazz ticket price

Tickets for the Lakers' regular season finale against the Jazz started at $82 before James' cryptic tweet on Monday but jumped to $580 as the get-in price after the four-time MVP created retirement buzz, ESPN reported, citing data from Vivid Seats.

To get two tickets, the get-in price jumped all the way to $760 each.

Despite James’ history of cryptic tweets that often amount to nothing, some fans believed they would get to see the Lakers star’s final NBA game — or at least his final regular-season game — at Crypto.com Arena on April 12.

Without the fanfare of a farewell moment for James, the matchup itself doesn’t seem especially intriguing. The Jazz are widely projected to be one of the worst teams in the NBA as they sort out their young talent and determine which pieces will be part of their long-term core, so they will likely be out of contention by that point.

The Lakers, meanwhile, are hoping April 12 isn’t the end of their season, with a full focus on the playoffs. Even if James does retire after the season, he is hoping April 12 isn’t his final game.

MORE: The story behind LeBron James' 2010 'The Decision'

What is LeBron James' decision?

James' "second decision" is not the decision fans were waiting for. Instead, the NBA legend is releasing a special edition cognac through a partnership with Hennessy.

James initially partnered with Hennessy in 2024, so the much-anticipated announcement wasn’t a new endorsement deal. Instead, he extended the partnership with the reveal of his own cognac.

“This collaboration allows us to share that sense of dedication and discovery to create something fresh and exciting for everyone to enjoy,” James said in Hennessy’s release.

The Hennessy V.S.O.P. Limited Edition by LeBron James will be available in “select markets” worldwide later in October.

Dan Treacy

Dan Treacy is a content producer for Sporting News, joining in 2022 after graduating from Boston University. He founded @allsportsnews on Instagram in 2012 and has written for Lineups and Yardbarker.