Despite being in the rugby league wilderness for nearly two decades, there is a portion of the NRL fan base who have talked themselves into a Broncos dynasty.
Most of that noise is coming from north of the border, but its sentiment has seemingly managed to seep into the collective conscience of most punters in these last few days.
Sure, they have a young core of talent and have become galvanised under the identity that Michael Maguire had always envisioned; but to say a dynasty is imminent is completely premature.
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Unfortunately for the Broncos, or any premiership winner in the next couple of years, the Panthers have cast a shadow over their successes by putting together one of the most dominant runs in the history of the sport.
Five grand final appearances alongside four consecutive titles is a feat unlikely to be replicated in the modern era - at least not any time soon.
What Ivan Cleary's men have achieved was down to a sustained level of discipline and a commitment to their development pathways.
Every team will now be measured against that benchmark, and that's where the Broncos' dynasty talk begins to crumble under scrutiny.
Brisbane's rise back to the top has been impressive - no question. Reece Walsh has entered a rich vein of form, Payne Haas remains the most damaging forward in the game, and Ezra Mam looks every bit the long-term heir to the Broncos' attacking legacy.
Add in Adam Reynolds, Ben Hunt, Patrick Carrigan and the club's conveyor belt of young Queensland talent, and it's easy to see why optimism is high at Red Hill.
But a dynasty isn't built in a season - it's forged over time with an ability to stay hungry when everybody is coming for your throne.
That's what made the Panthers special. Every time a key player left, another stepped up. Every time that we thought the competition had adjusted to them, they came up with a new answer.
The Broncos might have the ingredients, but they don't yet have the proof.
They'll have to defend their title under the weight of expectation, replace veterans as they age out, and keep a squad full of young stars both motivated and together under the salary cap squeeze. That's where dynasties are either cemented - or undone.
So yes, Brisbane have earned their moment in the sun, and their premiership drought is finally over.
But until they prove they can do it again - and again - the "D-word" should stay on ice. For now, they're not the next Panthers. They're just the Broncos - and that's perfectly fine.